hi guys..
if you want to read what I learn about monetizing blog please visit my site kandra wilko
I have to stop using this one because it is hard enough to keep up with plenty of blogs.
so i really like to hear from you in my blog. see ya...
Tuesday, August 18, 2009
I moved
hi guys..
if you want to read what I learn about monetizing blog please visit my site kandra wilko
I have to stop using this one because it is hard enough to keep up with plenty of blogs.
so i really like to hear from you in my blog. see ya...
Sunday, February 15, 2009
Guideline to The Best DVD Player for Car
When my family planned to travel to somewhere else my brothers and I often feel bored especially if the destination is far away from homes. Our journey experience is getting worsen if we trapped in traffic jam. The stress will make the journey fell so awfull. So to avoid the condition from happening my father was thinking for something. He suggested to the family that we should have a car dvd player since all we, his children, are movie addicts. Having a favorite movies accompanying the journey is the best idea for my brothers and sister. Even some of public transportation in my country already use dvd car player to attract their customer. But where you can find a suitable dvd for your car?
Neither the family members have knowledge about car accessories especially a car dvd player. Asking the public transportation driver recomendation will be risky because neither of them are really aware of quality of the compact dvd. They only need the dvd player for their passenger and rarely the dvd have long life. We would not buy a low quality dvd with unreasonable price. It will make a waste of money. So my father give me the task to search dvd player for car since my job always involved surfing the net. In my searching I found this incredible site,shopwiki.com.
This sites provide a new experience for me. This site is like combination of the best search engine and the best encyclopedia in the net. It gives you a directory to choose your need, in my case a car dvd player. The word wiki will remind you of the large encyclopedia on the net, inspired by the encyclopedia, this online shop not only tried to help you to find the best dvd player that suit your car and your budget. It also give guidelines for netters buy their need. So you knew what type of dvd player that will suit your car and your family.
In this site I figured out that the type of car dvd are various. There is portable dvd player, ceiling mounts player, in dash type, and headrest style. The products provided by this online shop is various, I can not decide what type I would buy. So I printed all of the dvd player types and bring at home. Personally I will choose portable one, but it is not my call.
Continue Reading...
Wednesday, February 11, 2009
Amazon Kindle: Library on your hands
I always hate waiting for somebody who always late. To keep my self accompanied I always bring my favorite books with me. Usually I bring two books in my backpack. Unfortunately my mood of reading something fluctuate during time. During that condition I hope I bring another book with different topic.
But the idea make me really depressed. My favorite book are thick and heavy, I will have trouble to bring it everywhere I go. The solution to this problem handled by amazon. This company launches amazon kindle, an amazing tool to read digitally and electronically (fatihsyuhud).
Amazon Kindle 2, the next generation wireless reading device. With a sleek and thin design that makes Kindle 2 as thin as a typical magazine and lighter than a paperpack, the new Kindle has seven times more storage and now holds over 1,500 books. It has a longer battery life and faster page turns. An advanced display provides even crisper images and clearer text for an improved book-like reading experience. And Kindle 2 even reads to you, with “Read to Me”, our new Text to Speech feature. With Kindle 2 we kept everything readers love about the original Kindle—the convenience of reading what you want, when you want it, the immediacy of getting a book wirelessly delivered in less than 60 seconds, and Kindle’s ability to “disappear” in your hands so you can get lost in the author’s words. We’re also excited to announce that the Kindle Store has over 230,000 ebooks available.
New Features & Enhancements of Kindle 2
Slim & Lightweight: Just over 1/3 inch and 10.2 ounces
Books in under 60 seconds: Get books delivered in less than 60 seconds; no PC required
Improved Display: Reads like real paper; now boasts 16 shades of gray for crisp images and text; even reads well in bright sunlight
Longer Battery Life: 25% longer battery life; read for days without recharging
More Storage: Take your library with you; holds over 1,500 books
Faster Page Turns: 20% faster page turns
Read-to-Me: Text-to-Speech feature means Kindle can read every book, blog, magazine, and newspaper out loud.
No Wireless Bills: No monthly wireless bills, data plans, or commitments. Amazon pays for Kindle’s wireless connectivity so you won’t see a monthly wireless bill.
Large Selection: Over 230,000 books, plus U.S. and international newspapers, magazines and blogs available
Low Book Prices: New York Times Best Sellers and New Releases $9.99, unless marked otherwise
Kindle 2 will be released on february 24th, 2009.
Wednesday, January 28, 2009
Nice Offer from Bux.to
I don't know what happen to bux.to server today, but I feel very pleased with it. As you know bux.to is a pay to click site that will give its user 1 cent every clicked it member do to see their sponsors. As always I kept doing click for the advertisement they reserved for standard member in the morning. This morning I only got 6 or 8 sites. As a standard member of bux.to I will try to click my other site in the afternoon or after lunch.
This time I really suprised that bux.to gives me another 6 sites to click. This is a suprise for me! So I click them all and get my account increase quite rapidly. I planned my earning untill 3rd of february is 2 dolars, but if bux.to had this kind of error than I might getting the goal sooner than I expected.
Thanks to what ever happen to bux.to. I hope I can get to premium account shortly.
Continue Reading...
This time I really suprised that bux.to gives me another 6 sites to click. This is a suprise for me! So I click them all and get my account increase quite rapidly. I planned my earning untill 3rd of february is 2 dolars, but if bux.to had this kind of error than I might getting the goal sooner than I expected.
Thanks to what ever happen to bux.to. I hope I can get to premium account shortly.
Tuesday, January 27, 2009
Newbie Better Don't Do These
I am not going to say that I better than you are. I am a newbie after all especially to write article about Internet Marketing . My knowledge about internet marketing is not based by my experience. I always love to read different topics everyday, and I tried to write down what I get from what I had read. This article for example, this article is from Haryo Prabowo owner of UangPanas.com. It is his product that had made him quit his previous job (whatever it was). Despite the controversial arround Indonesia Blogger about this book, there are some benefits that we can get from his article.
Currently I subscribe newsletter from his site and today I'd like to give some of his ideas to you a newbie of internet business.
In his article about what newbies should avoid, Haryo Prabowo stated that newbies should not do these:
Mostly I agree with his article that newbies should avoid those eight. However, I do agree about buying things like he said in number 3 and 4. There are a lot of guide books that you can find and have with google. Even some of it is being shared by the master of internet marketers abroad.
Yaro Starak for example, when visiting his Landing Page for the first time he gives you a free guide book based on his experience to be a full time internet marketing blogger. If you had read his book and having a huge interest in it you could join his online course.
His reputation of being a master in internet marketing is recognized to international blogsphere. His online program testimonial even write by other known blogger such as problogger.net (i forget what this awsome fellow's name).
so to conclude what I have read and hopefully to be our experience also there are six activities that a newbie should avoid (especially those who do not have enough capital to begin with). They are:
Continue Reading...
Currently I subscribe newsletter from his site and today I'd like to give some of his ideas to you a newbie of internet business.
In his article about what newbies should avoid, Haryo Prabowo stated that newbies should not do these:
- trying to be yourself
- do not have the desire to search for new tricks
- do not buy guiding products
- buying a lot of guide books
- wishing a fast fortune
- doing spam
- advertise in doubtful ppc program
- quit your current job
Mostly I agree with his article that newbies should avoid those eight. However, I do agree about buying things like he said in number 3 and 4. There are a lot of guide books that you can find and have with google. Even some of it is being shared by the master of internet marketers abroad.
Yaro Starak for example, when visiting his Landing Page for the first time he gives you a free guide book based on his experience to be a full time internet marketing blogger. If you had read his book and having a huge interest in it you could join his online course.
His reputation of being a master in internet marketing is recognized to international blogsphere. His online program testimonial even write by other known blogger such as problogger.net (i forget what this awsome fellow's name).
so to conclude what I have read and hopefully to be our experience also there are six activities that a newbie should avoid (especially those who do not have enough capital to begin with). They are:
- trying to be yourself
- do not have the desire to search for new tricks
- wishing a fast fortune
- doing spam
- advertise in doubtful ppc program
- quit your current job
Well if you are a newbie it is better to copied other people system that had showing a result. However, we are human being and we have the ability to make a better system based on what we had copied. Modified the system when you feel the moment is coming.
Hey, success is not come instantly.
This is why I said previously Haryo's product is controversial amongst Indonesia Blogger. The landing page of his product gives a wild imagination of newbies that wanted to earn much money from Internet. The book didn't even tried to make something seem real like getting rich instantly need a lot of effort. Worst for this kind of business (see by yourself in his landing page)they had labeled as scammer or liars.
Spam as mentioned in this articles is sending unwanted messages to people who do not wish to received them.
For some people they considered when they quit their job and focusing to their interest in internet marketing than their fortune would change eventually. Please don't try this for you that your business is not giving a result yet
Sunday, January 18, 2009
Add On Firefox for Online Business
The Theory...
I like to just be able to glance at something and see if it is worth doing or not. Over time in the SEO game you sorta learn a feel for estimating keywords and markets, but it is helpful to have a few additional data points, especially if you are new to the market.
This tool was designed to add more data to Google and Yahoo! to make it easier to evaluate the value and competitive nature of a market. SEO for Firefox pulls in many useful marketing data points to make it easy get a more holistic view of the competitive landscape of a market right from the search results. In addition to pulling in useful marketing data this tool also provides links to the data sources so you can dig deeper into the data.
First Things First:
If you are casually surfing please turn this extension off. Only turn it on if you are actively researching a market.
In the status bar at the bottom of Firefox you can click the SEO for Firefox logo to turn it on or off.
If it is colorful it is on.
If it is gray it is off.
This extension also has courtesy settings which allow you to ping search engines for data at a slow rate. You probably want to set the delay to at least 1 or more seconds. If you set it at 0 do not be surprised if some of the engines at least temporarily block you for scraping data.
SEO for Firefox Extension Features:
Pulls useful market research data right into Google's and Yahoo!'s search results, including the following data near each search result.
• PR: (Google PageRank) an estimated measure of global link authority
• Age: age pulled from Archive.org, shows the first time a page was indexed by Archive.org's spider. The theory is that if Archive.org found a page so did many of the major search engines.
• Links: (Yahoo! linkdomain) shows a rough estimate of the total number of links pointing at a domain
• .edu Link: (Yahoo! .edu linkdomain ) shows a rough estimate of the total number of .edu links pointing at a domain
• .edu Page Link: (Yahoo! .edu link ) shows a rough estimate of the total number of .edu links pointing at a specific page
• .gov Link: (Yahoo! .gov linkdomain ) shows a rough estimate of the total number of .gov links pointing at a domain
• Page Links: (Yahoo! link) shows a rough estimate of the total number of links pointing at a page
• del.icio.us: number of times a URL has been bookmarked on Del.icio.us. Heavily skewed toward techy / Web 2.0 stuff.
• Technorati: an estimate of the total number of links to a site from blogs
• Alexa: rank based on website traffic . Heavily skewed toward internet marketing and webmaster related resources.
• Cached: (Google site:) shows how many pages from a site are indexed in Google
• dmoz: searches the Google Directory to count the total number of pages from a site that are listed in DMOZ, and the total number of pages listed in DMOZ that reference that URL.
• Bloglines: shows you how many people are subscribed to a particular blog via Bloglines.
• dir.yahoo.com: is a site listed in the Yahoo! Directory or not.
• WhoIs: makes it easy to look up the whois data for any site.
One Plug in With More Data, Easier Access :)
In addition to pulling in this valuable marketing data this tool links to the resources where the data was pulled from, so it makes it easy for you to verify the data and further analyze it by citing the source. You can click on any of the data points to dig deeper.
You can chose which of the links you want to appear, and they will appear in the organic search results under each listing, likeso
This tool also links to a couple cool keyword research tools near the top of the search results, including:
• Google Trends - shows historical search volume trends
• SEO Book Keyword Research Tool - cross references many popular keyword research tools
• Overture View Bid - shows Yahoo!'s top bid prices for a particular keyword
• Google Traffic Estimator - shows top bid estimates and click volume estimates associated with Google AdWords.
• Google Keyword Sandbox - Google's keyword research tool
These links are located just below the search box, likeso
Settings:
SEO for Firefox can be turned on or off globally. In addition, each particular piece of information also has three settings
• Auto - automatically pulls in the data whenever you search Google or Yahoo!
• On-Demand - link to pull in data will be present in search results, but the data will not be automatically pulled in until you click on the associated link
• Hidden - if you do not find a particular data point useful you can remove that data point from the tool output.
By default most of the tool features are in the On-Demand state (not on Auto). This is done to ensure that those who would most likely be abusive users (by not following our usage tips) will be unable to use the tool to its full capability since they would not read these instructions on how to change the settings.
Recommended Settings:
Different data sources are more or less reliable than others.
• Anything that you have on Auto should have at least a 1 second delay.
• I would recommend putting Bloglines, Del.icio.us and Technorati on On-Demand (or if you have them on Auto set their delays to 5 seconds).
o Del.icio.us will give you 503 service unavailable errors if you ping it too quickly.
o Technorati tends to be quite unreliable.
o Ask.com was always pretty brutal with how they banned information scrapers on Ask.com, offering up lifetime bans if they thought you were excessively hogging resources. I am not sure how strict they are with Bloglines.
• Since there are so many Yahoo! data points I would recommend only activating a few of those or setting those to 5 seconds if you have them all on Auto. If you query Yahoo! too quickly I believe they typically ban you for about a half hour or so.
• I would probably put Alexa.com and Archive.org site age on at least a couple second delay if they are on Auto.
How to Change Your Settings:
• While in Firefox look at the menu across the top of your browser. Click on the tools link.(or hit Alt T)
• From the tools drop down menu click on extensions menu (or hit Alt E)
• Scroll down to the SEO for Firefox extension. Right click on it and left click on options. In the example below I have del.icio.us set to on demand and I set one of the Yahoo! .edu link settings to Hidden
• Hit ok when you have all of the settings set to your preferred setting.
Be a Kind User:
If you are casually surfing please turn this extension off. Only turn it on if you are actively researching a market.
In the status bar at the bottom of Firefox you can click the SEO for Firefox logo to turn it on or off.
If it is colorful it is on.
If it is gray it is off.
How to Update SEO for Firefox:
This extension also will periodically update when we add new features or to make up for when search engines change their search result footprints. There is no need to reinstall this extension to get it to update. To update this extension
• While in Firefox look at the menu across the top of your browser. Click on the tools link.(or hit Alt T)
• From the tools drop down menu click on extensions menu (or hit Alt E)
• At the bottom of the extension box click the find updates button. If there is an update available for any of your extensions there will be an Update Now button to the right of the extension.
Update Log
I should have made one of these earlier, but...
• Version 2.9 - added SEO X-ray feature
• Version 2 to 2.89 - added Compete.com traffic estimates, updated it to support Firefox 3, added BOTW, maded each data point sortable, added l00 link to requery the current Google search with 100 results per page.
Possible Future Upgrades:
• A status indicator would be helpful.
• Is it listed in Digg?
• Maybe proxy list checking?
• May create a cache of your stats hosted on your machine such that if you click the back button to go back to the last search the data is still there.
• Will see. Depends on feedback :)
• Leave feedback here.
Other Useful Related Firefox Extensions and Goodies:
Rank Checker is well worth a look. View a list of related useful extensions on our SEO extension page.
Conflicting Extensions:
I have been told that for some people SEO for Firefox does not work well with CustomizeGoogle or Firefox BetterSearch 1.12.
There might also be a few other conflicting extensions. If this extension works on Yahoo! but not Google then check to see if you have some other potentially conflicting extension that is customizing Google. If it works on nothing then throw your computer out the window or read comments left by others here. If you still have questions you can ask them here.
Gain a Competitive Advantage Today
Want more great SEO insights? Read our SEO blog to keep up with the latest search engine news, and subscribe to our SEO training program to get cutting edge tips we do not share with the general public.
Continue Reading...
I like to just be able to glance at something and see if it is worth doing or not. Over time in the SEO game you sorta learn a feel for estimating keywords and markets, but it is helpful to have a few additional data points, especially if you are new to the market.
This tool was designed to add more data to Google and Yahoo! to make it easier to evaluate the value and competitive nature of a market. SEO for Firefox pulls in many useful marketing data points to make it easy get a more holistic view of the competitive landscape of a market right from the search results. In addition to pulling in useful marketing data this tool also provides links to the data sources so you can dig deeper into the data.
First Things First:
If you are casually surfing please turn this extension off. Only turn it on if you are actively researching a market.
In the status bar at the bottom of Firefox you can click the SEO for Firefox logo to turn it on or off.
If it is colorful it is on.
If it is gray it is off.
This extension also has courtesy settings which allow you to ping search engines for data at a slow rate. You probably want to set the delay to at least 1 or more seconds. If you set it at 0 do not be surprised if some of the engines at least temporarily block you for scraping data.
SEO for Firefox Extension Features:
Pulls useful market research data right into Google's and Yahoo!'s search results, including the following data near each search result.
• PR: (Google PageRank) an estimated measure of global link authority
• Age: age pulled from Archive.org, shows the first time a page was indexed by Archive.org's spider. The theory is that if Archive.org found a page so did many of the major search engines.
• Links: (Yahoo! linkdomain) shows a rough estimate of the total number of links pointing at a domain
• .edu Link: (Yahoo! .edu linkdomain ) shows a rough estimate of the total number of .edu links pointing at a domain
• .edu Page Link: (Yahoo! .edu link ) shows a rough estimate of the total number of .edu links pointing at a specific page
• .gov Link: (Yahoo! .gov linkdomain ) shows a rough estimate of the total number of .gov links pointing at a domain
• Page Links: (Yahoo! link) shows a rough estimate of the total number of links pointing at a page
• del.icio.us: number of times a URL has been bookmarked on Del.icio.us. Heavily skewed toward techy / Web 2.0 stuff.
• Technorati: an estimate of the total number of links to a site from blogs
• Alexa: rank based on website traffic . Heavily skewed toward internet marketing and webmaster related resources.
• Cached: (Google site:) shows how many pages from a site are indexed in Google
• dmoz: searches the Google Directory to count the total number of pages from a site that are listed in DMOZ, and the total number of pages listed in DMOZ that reference that URL.
• Bloglines: shows you how many people are subscribed to a particular blog via Bloglines.
• dir.yahoo.com: is a site listed in the Yahoo! Directory or not.
• WhoIs: makes it easy to look up the whois data for any site.
One Plug in With More Data, Easier Access :)
In addition to pulling in this valuable marketing data this tool links to the resources where the data was pulled from, so it makes it easy for you to verify the data and further analyze it by citing the source. You can click on any of the data points to dig deeper.
You can chose which of the links you want to appear, and they will appear in the organic search results under each listing, likeso
This tool also links to a couple cool keyword research tools near the top of the search results, including:
• Google Trends - shows historical search volume trends
• SEO Book Keyword Research Tool - cross references many popular keyword research tools
• Overture View Bid - shows Yahoo!'s top bid prices for a particular keyword
• Google Traffic Estimator - shows top bid estimates and click volume estimates associated with Google AdWords.
• Google Keyword Sandbox - Google's keyword research tool
These links are located just below the search box, likeso
Settings:
SEO for Firefox can be turned on or off globally. In addition, each particular piece of information also has three settings
• Auto - automatically pulls in the data whenever you search Google or Yahoo!
• On-Demand - link to pull in data will be present in search results, but the data will not be automatically pulled in until you click on the associated link
• Hidden - if you do not find a particular data point useful you can remove that data point from the tool output.
By default most of the tool features are in the On-Demand state (not on Auto). This is done to ensure that those who would most likely be abusive users (by not following our usage tips) will be unable to use the tool to its full capability since they would not read these instructions on how to change the settings.
Recommended Settings:
Different data sources are more or less reliable than others.
• Anything that you have on Auto should have at least a 1 second delay.
• I would recommend putting Bloglines, Del.icio.us and Technorati on On-Demand (or if you have them on Auto set their delays to 5 seconds).
o Del.icio.us will give you 503 service unavailable errors if you ping it too quickly.
o Technorati tends to be quite unreliable.
o Ask.com was always pretty brutal with how they banned information scrapers on Ask.com, offering up lifetime bans if they thought you were excessively hogging resources. I am not sure how strict they are with Bloglines.
• Since there are so many Yahoo! data points I would recommend only activating a few of those or setting those to 5 seconds if you have them all on Auto. If you query Yahoo! too quickly I believe they typically ban you for about a half hour or so.
• I would probably put Alexa.com and Archive.org site age on at least a couple second delay if they are on Auto.
How to Change Your Settings:
• While in Firefox look at the menu across the top of your browser. Click on the tools link.(or hit Alt T)
• From the tools drop down menu click on extensions menu (or hit Alt E)
• Scroll down to the SEO for Firefox extension. Right click on it and left click on options. In the example below I have del.icio.us set to on demand and I set one of the Yahoo! .edu link settings to Hidden
• Hit ok when you have all of the settings set to your preferred setting.
Be a Kind User:
If you are casually surfing please turn this extension off. Only turn it on if you are actively researching a market.
In the status bar at the bottom of Firefox you can click the SEO for Firefox logo to turn it on or off.
If it is colorful it is on.
If it is gray it is off.
How to Update SEO for Firefox:
This extension also will periodically update when we add new features or to make up for when search engines change their search result footprints. There is no need to reinstall this extension to get it to update. To update this extension
• While in Firefox look at the menu across the top of your browser. Click on the tools link.(or hit Alt T)
• From the tools drop down menu click on extensions menu (or hit Alt E)
• At the bottom of the extension box click the find updates button. If there is an update available for any of your extensions there will be an Update Now button to the right of the extension.
Update Log
I should have made one of these earlier, but...
• Version 2.9 - added SEO X-ray feature
• Version 2 to 2.89 - added Compete.com traffic estimates, updated it to support Firefox 3, added BOTW, maded each data point sortable, added l00 link to requery the current Google search with 100 results per page.
Possible Future Upgrades:
• A status indicator would be helpful.
• Is it listed in Digg?
• Maybe proxy list checking?
• May create a cache of your stats hosted on your machine such that if you click the back button to go back to the last search the data is still there.
• Will see. Depends on feedback :)
• Leave feedback here.
Other Useful Related Firefox Extensions and Goodies:
Rank Checker is well worth a look. View a list of related useful extensions on our SEO extension page.
Conflicting Extensions:
I have been told that for some people SEO for Firefox does not work well with CustomizeGoogle or Firefox BetterSearch 1.12.
There might also be a few other conflicting extensions. If this extension works on Yahoo! but not Google then check to see if you have some other potentially conflicting extension that is customizing Google. If it works on nothing then throw your computer out the window or read comments left by others here. If you still have questions you can ask them here.
Gain a Competitive Advantage Today
Want more great SEO insights? Read our SEO blog to keep up with the latest search engine news, and subscribe to our SEO training program to get cutting edge tips we do not share with the general public.
Saturday, January 17, 2009
PPC: Flirt your customer
Short for pay-per-click, an Internet marketing formula used to price online advertisements. In PPC programs the online advertisers will pay the Internet Publishers the agreed upon PPC rate, regardless if a sale is made or not. Also called cost-per-click (CPC).
Pay per Click is an advertising model where businesses pay an agreed upon amount, each time their advertisement is "clicked", not each time their ad is displayed.
Advertisers typically setup ppc on a PPC network and define how much they are willing to spend for each click-through that they receive.
Advertisers select keywords, keyword phrases, keyword groups, or categories in which they want their advertisements to appear.
Advertisers willing to spend the most money for a relevant advertisement will generally be listed first. *Google's PPC ranking system assesses CPC (cost per click), ad relevance, click through rate, and daily budget, so the order on which the ads appear is based on a number of factors.
Benefits to PPC
When you setup a PPC campaign you can controlthe traffic. While a new website takes time to rank well in search engines, with PPC you can turn the traffic on and off. With PPC you can create almost instant traffic.
Unlike organic search listings you control the information (ie. description) and where the visitor is directed on your website.
Another benefit to PPC listings is the opportunities for international exposure. Organic search listings vary in different geographical regions. With PPC you control where you are seen.
Click Fraud
Fraud has plagued PPC advertising medium since its inception, and while many PPC networks have made significant progress in combatting click fraud, it is still something to be cognizant of.
Tracking PPC
In order to determine how effective a PPC campaign is, it is important to implement tracking. Just because an advertisement has a high number of click throughs does not mean it is the best ad. It is easy to get users to click on "Free Software" but few of those clicks will convert to sales.
The Goal of PPC
A successful PPC campaign should be targeted not too narrowly and not too broadly. Direct the user to a relevant landing page that has a direct relationship to the keyword or phrase.
KeywordMax
Keyword service that gives you the detailed data you need to determine exactly how successful your pay-per-click ads are... so you can strengthen your ROI.
Continue Reading...
Pay per Click is an advertising model where businesses pay an agreed upon amount, each time their advertisement is "clicked", not each time their ad is displayed.
Advertisers typically setup ppc on a PPC network and define how much they are willing to spend for each click-through that they receive.
Advertisers select keywords, keyword phrases, keyword groups, or categories in which they want their advertisements to appear.
Advertisers willing to spend the most money for a relevant advertisement will generally be listed first. *Google's PPC ranking system assesses CPC (cost per click), ad relevance, click through rate, and daily budget, so the order on which the ads appear is based on a number of factors.
Benefits to PPC
When you setup a PPC campaign you can controlthe traffic. While a new website takes time to rank well in search engines, with PPC you can turn the traffic on and off. With PPC you can create almost instant traffic.
Unlike organic search listings you control the information (ie. description) and where the visitor is directed on your website.
Another benefit to PPC listings is the opportunities for international exposure. Organic search listings vary in different geographical regions. With PPC you control where you are seen.
Click Fraud
Fraud has plagued PPC advertising medium since its inception, and while many PPC networks have made significant progress in combatting click fraud, it is still something to be cognizant of.
Tracking PPC
In order to determine how effective a PPC campaign is, it is important to implement tracking. Just because an advertisement has a high number of click throughs does not mean it is the best ad. It is easy to get users to click on "Free Software" but few of those clicks will convert to sales.
The Goal of PPC
A successful PPC campaign should be targeted not too narrowly and not too broadly. Direct the user to a relevant landing page that has a direct relationship to the keyword or phrase.
KeywordMax
Keyword service that gives you the detailed data you need to determine exactly how successful your pay-per-click ads are... so you can strengthen your ROI.
Subscribe to:
Posts (Atom)
